{"id":2807,"date":"2025-01-29T11:00:17","date_gmt":"2025-01-29T11:00:17","guid":{"rendered":"https:\/\/orcca-craco.ca\/boite-a-outils-pour-la-communication-sur-le-climat\/"},"modified":"2026-07-02T19:34:08","modified_gmt":"2026-07-02T19:34:08","slug":"boite-a-outils-pour-la-communication-sur-le-climat","status":"publish","type":"post","link":"https:\/\/orcca-craco.ca\/fr\/boite-a-outils-pour-la-communication-sur-le-climat\/","title":{"rendered":"Bo\u00eete \u00e0 outils pour la communication sur le climat"},"content":{"rendered":"\n<div class=\"et_pb_section_0 et_pb_section et_section_regular et_block_section\"><div class=\"et_pb_row_0 et_pb_row et_block_row\"><div class=\"et_pb_column_0 et_pb_column et_pb_column_4_4 et-last-child et_block_column et_pb_css_mix_blend_mode_passthrough\"><div class=\"et_pb_text_0 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module\"><div class=\"et_pb_text_inner\"><h1>Bo\u00eete \u00e0 outils pour la communication sur le climat : Strat\u00e9gies comportementales pour l'action communautaire<\/h1>\n<p><span data-contrast=\"auto\">Parler efficacement du climat est essentiel pour susciter des actions concr\u00e8tes au sein de nos communaut\u00e9s. Le kit de communication sur le climat est con\u00e7u pour aider les praticiens locaux et les responsables communautaires \u00e0 utiliser des strat\u00e9gies de communication pour stimuler l'action climatique et favoriser des communaut\u00e9s plus r\u00e9silientes. Plus pr\u00e9cis\u00e9ment, il refl\u00e8te la r\u00e9alit\u00e9 selon laquelle il ne suffit pas que les gens soient inform\u00e9s sur le changement climatique - ils doivent \u00eatre inspir\u00e9s et motiv\u00e9s pour passer \u00e0 l'action. D\u00e9couvrez les ressources incluses dans la bo\u00eete \u00e0 outils et commencez \u00e0 les utiliser d\u00e8s aujourd'hui pour soutenir votre travail !   <\/span><span data-ccp-props=\"{}\"> <\/span><\/p>\n<h2 aria-level=\"2\"><b><span data-contrast=\"none\">Guide de la communication sur le climat : Strat\u00e9gies comportementales pour l'action communautaire<\/span><\/b><span data-ccp-props=\"{\"134233117\":false,\"134233118\":false,\"134245418\":true,\"134245529\":true,\"201341983\":0,\"335559740\":240}\"> <\/span><span data-ccp-props=\"{}\"> <\/span><\/h2>\n<p><span data-contrast=\"auto\">Cette ressource est un guide pratique destin\u00e9 aux praticiens municipaux, aux \u00e9lus et aux responsables de collectivit\u00e9s qui souhaitent utiliser la communication pour soutenir la mise en \u0153uvre d'actions locales en faveur du climat. Il pr\u00e9sente des approches et des strat\u00e9gies r\u00e9alisables pour cr\u00e9er des campagnes de communication orient\u00e9es vers l'action qui int\u00e8grent les connaissances de la science du comportement. <\/span><span data-ccp-props=\"{}\"> <\/span><\/p>\n<ul>\n<li><span data-contrast=\"auto\">La premi\u00e8re partie donne un aper\u00e7u de certains aspects de la communication traditionnelle sur le climat ainsi que de l'\u00e9volution de la communication sur le climat au cours des derni\u00e8res ann\u00e9es.<\/span><span data-ccp-props=\"{}\"> <\/span><\/li>\n<li><span data-contrast=\"auto\">La deuxi\u00e8me partie d\u00e9veloppe les tendances en mati\u00e8re de communication sur le climat et explique comment d\u00e9marrer une communication sur le climat orient\u00e9e vers l'action.<\/span><span data-ccp-props=\"{}\"> <\/span><\/li>\n<li><span data-contrast=\"auto\">La troisi\u00e8me partie d\u00e9crit comment appliquer les strat\u00e9gies de la science du comportement dans la communication sur le climat afin d'inspirer l'action et de susciter le changement.<\/span><span data-ccp-props=\"{}\"> <\/span><\/li>\n<\/ul>\n<p><span data-ccp-props=\"{}\"> <\/span><\/p>\n<p><span data-contrast=\"auto\">En mettant en pratique les approches et les strat\u00e9gies d\u00e9crites dans ce manuel, vous pourrez acqu\u00e9rir les comp\u00e9tences n\u00e9cessaires pour \u00e9laborer des messages efficaces, quel que soit votre interlocuteur. Que vous \u00e9laboriez des communications destin\u00e9es au public ou que vous parliez du changement climatique dans le cadre de votre travail quotidien, vous serez en mesure d'inciter les gens \u00e0 agir. <\/span><span data-ccp-props=\"{}\"> <\/span><\/p>\n<\/div><\/div><div class=\"et_pb_module et_pb_button_module_wrapper et_pb_button_0_wrapper\"><a class=\"et_pb_button_0 et_pb_button et_pb_bg_layout_light et_pb_module et_block_module\" href=\"https:\/\/icleicanada.org\/wp-content\/uploads\/2025\/01\/ICLEI-Canada-2025-Climate-Communications-Playbook-1126.pdf\" target=\"_blank\">Lisez le Playbook<\/a><\/div><\/div><\/div><div class=\"et_pb_row_1 et_pb_row et_block_row\"><div class=\"et_pb_column_1 et_pb_column et_pb_column_3_5 et_block_column et_pb_css_mix_blend_mode_passthrough\"><div class=\"et_pb_text_1 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module\"><div class=\"et_pb_text_inner\"><h2 aria-level=\"2\"><b><span data-contrast=\"none\">eeeytCas pratiques de communication sur le climat<\/span><\/b><span data-ccp-props=\"{\"134233117\":false,\"134233118\":false,\"134245418\":true,\"134245529\":true,\"201341983\":0,\"335559740\":240}\"> <\/span><\/h2>\n<p><span data-contrast=\"auto\">Ces \u00e9tudes de cas ont \u00e9t\u00e9 con\u00e7ues pour vous aider \u00e0 d\u00e9couvrir des exemples concrets de strat\u00e9gies de communication qui int\u00e8grent des informations sur les comportements. Ils ont \u00e9t\u00e9 compil\u00e9s dans le cadre de la bo\u00eete \u00e0 outils de la communication sur le climat, en compl\u00e9ment du manuel. Chaque \u00e9tude de cas illustre comment une ou plusieurs strat\u00e9gies de communication comportementale pr\u00e9sent\u00e9es dans la troisi\u00e8me partie du manuel peuvent \u00eatre appliqu\u00e9es dans le monde r\u00e9el. Ces \u00e9tudes de cas sont destin\u00e9es \u00e0 servir de point de d\u00e9part \u00e0 l'inspiration en offrant des exemples pratiques qui peuvent \u00eatre adapt\u00e9s \u00e0 vos besoins et d\u00e9fis en mati\u00e8re de communication sur le climat.   <\/span><span data-ccp-props=\"{}\"> <\/span><\/p>\n<\/div><\/div><div class=\"et_pb_module et_pb_button_module_wrapper et_pb_button_1_wrapper\"><a class=\"et_pb_button_1 et_pb_button et_pb_bg_layout_light et_pb_module et_block_module\" href=\"https:\/\/icleicanada.org\/project\/climate-communications-case-stories\/\" target=\"_blank\">D\u00e9couvrez les cas pratiques<\/a><\/div><\/div><div class=\"et_pb_column_2 et_pb_column et_pb_column_2_5 et-last-child et_block_column et_pb_css_mix_blend_mode_passthrough\"><div class=\"et_pb_image_0 et_pb_image et_pb_module et_block_module\"><span class=\"et_pb_image_wrap\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/orcca-craco.ca\/wp-content\/uploads\/2024\/09\/Case-stories-EN.png\" width=\"800\" height=\"1100\" srcset=\"https:\/\/orcca-craco.ca\/wp-content\/uploads\/2024\/09\/Case-stories-EN.png 800w, https:\/\/orcca-craco.ca\/wp-content\/uploads\/2024\/09\/Case-stories-EN-480x660.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 800px, 100vw\" class=\"wp-image-2637\" title=\"Cas pratiques-FR\" \/><\/span><\/div><\/div><\/div><div class=\"et_pb_row_2 et_pb_row et_block_row\"><div class=\"et_pb_column_3 et_pb_column et_pb_column_3_5 et_block_column et_pb_css_mix_blend_mode_passthrough\"><div class=\"et_pb_text_2 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module\"><div class=\"et_pb_text_inner\"><h2 aria-level=\"2\"><b><span data-contrast=\"none\">Enregistrements de la s\u00e9rie de formations sur la communication climatique  <\/span><\/b><span data-ccp-props=\"{\"134233117\":false,\"134233118\":false,\"134245418\":true,\"134245529\":true,\"201341983\":0,\"335559740\":240}\"> <\/span><\/h2>\n<p><span data-contrast=\"auto\">La s\u00e9rie de formations sur la communication climatique 2025 a \u00e9t\u00e9 propos\u00e9e en ligne en trois parties. Elle a permis aux participants de se plonger dans des strat\u00e9gies pratiques d'utilisation de la communication pour soutenir l'action climatique. Que vous soyez novice en mati\u00e8re de communication ou que vous cherchiez \u00e0 affiner vos comp\u00e9tences, regardez les rediffusions pour :    <\/span><span data-ccp-props=\"{}\"> <\/span><\/p>\n<ul>\n<li><span data-contrast=\"auto\">Plongez dans les concepts, les approches et les strat\u00e9gies de communication comportementale qui incitent \u00e0 l'action ;  <\/span><span data-ccp-props=\"{}\"> <\/span><\/li>\n<li><span data-contrast=\"auto\">D\u00e9velopper et\/ou affiner vos comp\u00e9tences en mati\u00e8re de communication ; et,  <\/span><span data-ccp-props=\"{}\"> <\/span><\/li>\n<li><span data-contrast=\"auto\">Vous en retirerez des enseignements que vous pourrez mettre en pratique imm\u00e9diatement.<\/span><span data-ccp-props=\"{}\"> <\/span><\/li>\n<\/ul>\n<\/div><\/div><div class=\"et_pb_module et_pb_button_module_wrapper et_pb_button_2_wrapper\"><a class=\"et_pb_button_2 et_pb_button et_pb_bg_layout_light et_pb_module et_block_module\" href=\"https:\/\/icleicanada.org\/project\/climate-communications-training\/\" target=\"_blank\">Regardez les enregistrements<\/a><\/div><\/div><div class=\"et_pb_column_4 et_pb_column et_pb_column_2_5 et-last-child et_block_column et_pb_css_mix_blend_mode_passthrough\"><div class=\"et_pb_image_1 et_pb_image et_pb_module et_block_module\"><span class=\"et_pb_image_wrap\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/orcca-craco.ca\/wp-content\/uploads\/2024\/09\/Case-stories-EN.png\" width=\"800\" height=\"1100\" srcset=\"https:\/\/orcca-craco.ca\/wp-content\/uploads\/2024\/09\/Case-stories-EN.png 800w, https:\/\/orcca-craco.ca\/wp-content\/uploads\/2024\/09\/Case-stories-EN-480x660.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 800px, 100vw\" class=\"wp-image-2637\" title=\"Cas pratiques-FR\" \/><\/span><\/div><\/div><\/div><div class=\"et_pb_row_3 et_pb_row et_block_row\"><div class=\"et_pb_column_5 et_pb_column et_pb_column_4_4 et-last-child et_block_column et_pb_css_mix_blend_mode_passthrough\"><div class=\"et_pb_text_3 et_pb_text et_pb_bg_layout_light et_pb_module et_block_module\"><div class=\"et_pb_text_inner\"><p><em><span class=\"TextRun Underlined SCXW243708476 BCX0\" lang=\"EN-US\" title=\"D\u00e9sol\u00e9, Word ne peut pas ouvrir ce lien dans un navigateur. Pour acc\u00e9der \u00e0 ce lien, veuillez ouvrir ce document dans la version bureautique de Microsoft Word.\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW243708476 BCX0\" data-ccp-charstyle=\"Hyperlink\">Acc\u00e9dez \u00e0 la description compl\u00e8te de la bo\u00eete \u00e0 outils sur <a href=\"https:\/\/icleicanada.org\/project\/climate-communications-toolkit\/\" target=\"_blank\" rel=\"noopener\">la page web d'ICLEI Canada<\/a>.<\/span><\/span><span class=\"EOP SCXW243708476 BCX0\" data-ccp-props=\"{}\"> <\/span><\/em><\/p>\n<\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":10,"featured_media":2713,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[41],"tags":[],"class_list":["post-2807","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ressources"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.0 - 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